About

Aliza Berquist

Fitness has been a major part of my life for over 7 years, and it has grown into something much more meaningful than just training in the gym. I came to genuinely love the process — not only because of the physical changes, but because of the discipline, confidence, and sense of accomplishment that came with it.

As my passion for training grew, so did my desire to learn more, challenge myself, and eventually help other women experience that same sense of progress and fulfilment through fitness,

My journey to coaching has been shaped by the experiences, challenges, and lessons I’ve encountered along the way. Below, I share more about how fitness found me, how I discovered coaching, the moments that shaped my path, and the mission that drives what I do today.

Growing up, sports were a big part of my life. I spent several years doing gymnastics, where I developed a love for learning new skills, challenging myself, and seeing what I was capable of.

When I went off to college, I was no longer involved in sports and suddenly found myself missing a part of my life that had always given me structure, routine, and physical goals to work toward. Adjusting to life on my own in a completely new environment was challenging, especially because I was naturally quiet and shy. I wasn’t always confident in myself and often questioned what I was capable of, rarely thinking beyond what felt familiar.

I was meeting new people, figuring out where I fit in, and watching those around me find their place through club sports, sororities, and other parts of campus life. I hadn’t quite found my place yet and was looking for something that felt like my own. That’s when I began turning to the gym more regularly. It gave me a way to move my body, set goals, and bring a sense of structure back into my days. At first, I didn’t really know what I was doing or have a set training plan. I simply showed up, explored different exercises, and figured things out as I went.

I started learning more about training and nutrition, setting my own goals, and seeing the results of the work I was putting in. But I began to realize that it wasn’t just changing my body—it was changing the way I saw myself. The gym became a place where I could be myself, push my limits, and carry myself with a new sense of confidence. I became proud of what I was building and more comfortable letting people see this new side of me.

I began to see strength differently, realizing that strength and femininity weren’t opposites. The stronger I became, the more confident, empowered, and feminine I felt. That perspective stayed with me and shaped how I understand fitness—not just as a way to change your body, but as a way to build confidence, discover your potential, and grow into a stronger version of yourself. It ultimately shaped the way I approach fitness and coaching today.

As fitness became a bigger part of my life, the gym started to feel like more than just a place to train. It became a community.

I began recognizing familiar faces, building friendships, learning from others, and surrounding myself with people who shared similar goals and values. The more time I spent in that environment, the more curious I became about training. I stopped simply going through the motions and started asking questions, seeking knowledge, and understanding the purpose behind what I was doing.

As my confidence and results grew, people began asking questions about my own training. I found myself sharing what I had learned and realizing how much I loved helping others navigate their own fitness journeys.

Looking back, those conversations were my first introduction to coaching. I loved being able to share what I was learning and help other women experience the same confidence, strength and growth that fitness had given.  As I realized how rewarding that was, I became interested in taking it further and ultimately decided to pursuer my personal training certification. 

Moving to Boston after graduation was a turning point.

Like many people in their 20s, I thought I was drawn to the energy of the city and its social scene. But it didn’t take long for me to realize that frequent late nights and crowded bars weren’t energizing me—they were doing the opposite. Constant disruption to my sleep and routine left me feeling drained rather than fulfilled.

Instead of chasing what I thought I should enjoy, I started paying attention to what genuinely made me feel my best.

So I chose differently.

I chose the gym, discipline, and environments that aligned with my values and gave me a sense of purpose and consistency.

I found myself gravitating toward people who were intentional about their goals and committed to growth. Being surrounded by that mindset reinforced the direction I wanted my own life to go.

The more my environment reflected my values, the more confident and grounded I felt. I stopped trying to fit into a lifestyle that didn’t suit me and started building one that felt authentic.

Looking back, moving to Boston didn’t just change where I lived—it clarified who I wanted to become. I realized that fulfillment wasn’t found in doing what everyone else was doing, but in building a life that reflected my values, priorities, and the person I wanted to become.

As I got deeper into my fitness journey and took my training more seriously, I found myself looking for new challenges. That desire eventually led me to bodybuilding and stepping on stage for my first competition.

Preparing for a show pushed me further than anything I had experienced before. It demanded discipline, patience, consistency, and the ability to stay committed long after the initial motivation faded. Every workout, meal, and decision became part of a larger goal.

While the physical transformation was rewarding, the greatest growth came from the process itself. Bodybuilding taught me how much can be accomplished through consistency, resilience, and trusting the process—even when progress feels slow.

It reinforced a lesson I still believe today: meaningful results aren’t built through perfection. They come from staying consistent, being patient with the process, and continuing to show up even when progress feels slow.

That principle continues to shape the way I approach my own training and the way I coach my clients.

My mission is to empower women to become stronger, more confident versions of themselves through intentional training and sustainable habits that support long-term progress.

I believe confidence starts with strength. As you become stronger, you begin to see physical progress, but you also build confidence through the work you put in, the goals you work toward, and what you accomplish along the way.

To me, coaching is about more than physical results.

I want my clients to feel capable and proud of what they’re building, both physically and personally. I want them to understand their training, trust themselves, and recognize how the commitment they make to themselves through fitness can carry into other areas of their lives.

Through structured training, education, sustainable habits, and ongoing support and accountability, I help women work toward a variety of fitness goals and make progress they can sustain. My own training experience and professional certifications have also given me a deeper understanding of the principles behind effective glute and lower-body development, allowing me to better coach clients who want to prioritize those areas.